Site map
Every page, in one place.
20 trades, 18 kinds of advertiser, 20 venue types, 96 places and 100 guides. For machines there is the XML sitemap and llms.txt.
The product16
For your trade20
- Pubs and bars
- Cafés and coffee shops
- Restaurants and takeaways
- Gyms and studios
- Salons and barbershops
- Clinics and pharmacies
- Hotels and guest houses
- Shops and retail
- Offices and coworking
- Vets and pet care
- Estate and letting agents
- Garages and car dealerships
- Launderettes and dry cleaners
- Sports clubs and clubhouses
- Bowling, cinemas and family venues
- Petrol stations and forecourt shops
- Taxi and minicab offices
- Universities and colleges
- Garden centres and farm shops
- Convenience stores and newsagents
For advertisers18
- Media agencies and buyers
- National brands and multi-site chains
- Franchise networks
- Estate and letting agents
- Recruiters and employers
- Event promoters and venues
- Charities and public sector
- Small local businesses
- Gyms and fitness studios
- Restaurants and takeaways
- Tradespeople and home services
- Clinics, dentists and opticians
- Schools, colleges and universities
- Solicitors, accountants and brokers
- Attractions and days out
- Car dealers and garages
- Start-ups, apps and online brands
- Housebuilders and new developments
Advertising by venue type20
- Pubs
- Bars
- Restaurants
- Cafés
- Takeaways
- Gyms
- Hair and beauty salons
- Barbershops
- Hotels
- Shops
- Supermarkets and convenience stores
- Pharmacies
- Clinics and dental practices
- Office receptions
- Co-working spaces
- Schools and colleges
- Leisure and entertainment venues
- Petrol stations
- Taxi offices and transport waiting rooms
- Other venues
Places96
- Aberdeen
- Barnsley
- Basildon
- Bath
- Bedford
- Belfast
- Birmingham
- Blackburn
- Blackpool
- Bolton
- Bournemouth
- Bradford
- Brighton and Hove
- Bristol
- Cambridge
- Camden
- Canterbury
- Cardiff
- Carlisle
- Chelmsford
- Cheltenham
- Chester
- Colchester
- Coventry
- Crawley
- Croydon
- Derby
- Derry
- Doncaster
- Dundee
- Durham
- Ealing
- Eastbourne
- Edinburgh
- Exeter
- Glasgow
- Gloucester
- Guildford
- Hackney
- Hastings
- Hereford
- Huddersfield
- Hull
- Inverness
- Ipswich
- Islington
- Lambeth
- Lancaster
- Leeds
- Leicester
- Lincoln
- Lisburn
- Liverpool
- London
- Luton
- Maidstone
- Manchester
- Middlesbrough
- Milton Keynes
- Newcastle upon Tyne
- Newport
- Northampton
- Norwich
- Nottingham
- Oldham
- Oxford
- Perth
- Peterborough
- Plymouth
- Poole
- Portsmouth
- Preston
- Reading
- Richmond upon Thames
- Rotherham
- Sheffield
- Slough
- Southampton
- Southend-on-Sea
- Southwark
- Stirling
- Stockport
- Stoke-on-Trent
- Sunderland
- Swansea
- Swindon
- Tower Hamlets
- Wakefield
- Warrington
- Watford
- Westminster
- Wigan
- Wolverhampton
- Worcester
- Wrexham
- York
Guides · Your trade31
- The forecourt shop: ninety seconds and an unavoidable pause
- A taxi office screen, for the people standing and the drivers sitting
- A college screen competes with a phone. Plan accordingly.
- A co-working lounge screen belongs to the members, not the operator
- An office reception screen has one honest job
- The estate agent's window, after hours
- An hour in a garage waiting room
- A car showroom already has screens. Most are doing nothing.
- A guesthouse breakfast room needs a screen less than it needs one good card
- A hotel lobby screen that guests actually read
- A vet's waiting room, where nobody is relaxed
- An optician's waiting area is a showroom nobody is using
- The pharmacy queue: the most patient audience in retail
- A physiotherapy clinic screen, and the exercises nobody remembers
- Eleven minutes in a dental waiting room
- Selling the colour service nobody asks for
- The barber's bench: the most underrated screen in Britain
- Why your class timetable does not belong on a laminated sheet
- January in a gym, and the screen that gets you to February
- The deli counter queue, and the only screen that belongs there
- A convenience shop screen has four seconds. Use them properly.
- The garden centre café: a long stay, a wet Sunday, and a screen
- A farm shop's story is its product. A screen is where it fits.
- A butcher's counter is a conversation. A screen can start it.
- What a bakery should put on a screen at four in the afternoon
- A bar screen that does not look like a bar screen
- The wait for a table is advertising space you already own
- Ten minutes, standing up, with nothing to read
- The café queue is four minutes of undivided attention
- Selling more Sunday roasts with the screen you already have
- The television above the bar, and what to do with it
Guides · The screen20
- What to actually put on a pub screen
- What a screen actually costs to run
- The photograph of your screen is the thing advertisers buy
- Four televisions, one screen, four photographs
- Keeping a screen on all day without burning it out
- How much internet a screen actually needs
- What happens when the wifi goes down
- Video or a still image?
- Sound on a venue screen: usually off, sometimes essential
- The beer garden poster that only plays when it is sunny
- The same screen, different at breakfast and at nine o'clock
- Why live feeds are the most important cards in the loop
- A loop is not a playlist
- How long should each card stay up?
- Type size is the whole design
- Portrait or landscape? It depends what the screen is for
- Daylight beats most televisions. Plan for it.
- Where to hang it, and why the obvious spot is usually wrong
- A £30 stick versus the browser already in your telly
- Your ten-year-old television is probably fine
Guides · QR menus13
- One menu, two places: the wall and their hand
- From a dish on your menu to an advert down the road, in one step
- Photograph your old paper menu and let it be typed for you
- Getting the code off the screen and onto the table
- A hotel with a restaurant, a bar and room service
- Choosing a menu style that looks like your room
- What "make it beautiful" does to your photograph, and what it must not
- Photographing your own food with a phone
- Dietary marks: short codes, no emoji, and one hard rule
- Marking a dish sold out, in one tap, from the kitchen door
- Putting your prices where everybody can see them
- Writing a menu that can be read across a room
- QR menus got a bad name. Here is what went wrong.
Guides · Earning15
- 70% of every proven play is yours
- What a genuinely quiet screen earns
- VAT, credits and who the merchant of record is
- Refunds: unused credits, and why a spent play is final
- Buying credits on an invoice, for agencies and anyone with a finance department
- Why the minimum payout is 500 credits
- How a payout actually reaches your bank
- Earning without ever buying a credit
- What to charge for your screen
- What is one play actually worth?
- Why advertising is priced per play rather than per week
- The fee on a two-credit play, and where the missing 0.6 went
- Why there are no free credits
- Paid and earned credits are the same credit, and not the same credit
- Credits, explained in one page
Guides · Advertising13
- Advertise where your customers are already sitting
- Estate agents: the one trade whose advertising is already a screen
- Swapping adverts with the pub down the road
- Renting a whole screen for a day
- When to switch auto-approval on
- Approving your first advert, and declining one
- What you are actually paying for when a play settles
- Describing your customer instead of picking screens off a map
- Making a poster when you have no designer
- Four adverts that work, and four that do not
- One creative, one message, six words
- Budget and maximum price per play, and how they interact
- Your first campaign, step by step
Guides · How it works8
- Digital out-of-home, explained for people who do not work in advertising
- Why a local business cannot buy the pub down the road
- Why the television in your venue has been off since March
- Nothing plays on your screen unless you allow it
- Why there is no box to buy
- Credits, explained without the jargon
- What actually happens in the ten seconds an advert is on screen
- Proof-of-Display: how a screen proves it actually played your advert
